In 2025, launching a website without Mobile Optimization is like opening a store without doors; users won’t stick around. With more than 70% of web traffic coming from smartphones, Mobile Optimization is no longer negotiable; it is necessary. A poor mobile experience can lead to an increased bounce rate, reduced conversions, and poor search engine…
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Tag: Ecommerce (page 1 of 2)
Introduction The era of third-party cookies is coming to an end. As major browsers like Google Chrome join Safari and Firefox in phasing out third-party cookies, eCommerce businesses must prepare for a major shift in how customer data is collected, targeted, and measured. This transition marks a fundamental change in digital advertising and customer personalization,…
There are crucial eCommerce marketing KPIs to track for every Shopify business: number of orders, revenue, profits, and so on. However, there is one metric you may be overlooking that can significantly impact your bottom line and help you make smarter decisions. Customer lifetime value is the measure in question, and you’re going to look…
When it comes to Facebook ads, creative is the most important lever that you can pull for the performance of your campaigns. This is not just me saying that after years on the platform & scaling various DTC eCommerce brands, but technology company Nielsen has also conducted a complete study which verifies that creative is…
Why is it necessary to address shopping cart abandonment in your eCommerce store? Top 7 Reasons behind eCommerce Shopping cart abandonment with Solutions Insisting all users register or create an account Unexpected or high shipping charges Complicated and time-consuming checkout Lack of Multiple payment options Limited Payment Security Features Return and refund policy Uncomfortable Customer…
Ecommerce Automation is Everywhere. There is nothing sweeter than seeing your business grow. As much as we all want our business to scale, unpleasant experiences with customers can really spoil the day. The fulcrum of any eCommerce business is customer service. One messed-up order management can really spoil sales and give a bad name to…
In this article, where you can get detailed information about SEO recommendations for e-commerce sites, you can highlight your e-commerce sites more than your competitors and have the opportunity to reach your target audience. SEO is the process of increasing the visibility of websites in search engines and the number of clicks. With correct and…
For online brands, website UI is the direct representation of their products and services. Hence, for having a long-lasting brand impression, it’s crucial for merchants to create a unique UI for their website. As it can easily aid merchants in keeping their buyers engaged for longer periods. However, achieving this with the traditional system of…
The adoption of Video Marketing is the present and the future of the eCommerce industry. With more marketers employing the video strategy, more the level of competition is pumping up. After all, users spend 1/3rd of their time watching online video content. Plus, 79% of users accept that a brand’s video has convinced them to…
In a bygone era when money was not available, trades or businesses were executed by exchanging goods and services between parties. With the emergence of the currency system business started delivering goods and services in exchange for money. The traditional way of executing businesses has been continuing in the same way by exchanging goods and…
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